UX, UI AND PRODUCT DESIGN FOR TRAVEL

Make complex travel software
feel obvious.

UX, UI and product design for complex travel booking and operational software, for travel businesses in Saudi Arabia, the UAE and the wider GCC. English and Arabic are designed as two first-class experiences, by designers who work closely with engineers.

More services: Custom engineering · Digital transformation

DESIGNED FOR THE GCC

Interfaces reviewed in English and Arabic.

  • Eight languages

    English, Arabic, French, German, Spanish, Dutch, Italian and Portuguese in our booking products.

  • Full Arabic RTL

    Right-to-left layouts in our booking products, designed as a first-class experience next to English.

  • 24/7 local support

    Local support around the clock for travel businesses across the GCC.

WHY DESIGN MATTERS HERE

Travel products contain enormous complexity.

Good design decides which parts the user should never have to think about. We design the structure, the screens and the system behind them, in English and Arabic.

  • Many kinds of userAgents, travellers, travel managers, operations teams, finance users and administrators each need the product to make sense for their job.
  • Dense, data-heavy screensData tables, forms, responsive behaviour and interaction states have to stay coherent as the product grows.
  • Two directions of readingRTL affects more than text alignment: navigation, icon direction, data hierarchy, spacing, motion and component behaviour all have to be considered.
UI AND DESIGN SYSTEMS

Interface systems that stay coherent.

We create interface systems that remain coherent as the product grows, so the tenth screen feels like the first.

  • Typography, colour and components
  • Data tables and forms
  • Responsive behaviour
  • Interaction states
  • Accessibility
  • Light and dark, where the product needs it
ARABIC AND RTL

English and Arabic as two first‑class experiences.

RTL affects more than text alignment. All of these must be considered.

  • Navigation
  • Icon direction
  • Data hierarchy
  • Spacing
  • Motion
  • Component behaviour

Ready to make your travel product feel obvious?

Talk to the product team about your users, your workflows and the screens they need.

Riyadh at night with illuminated towers and glowing avenues
WHERE WE WORK

Built for the GCC.

Blackrock builds travel technology for travel businesses in Saudi Arabia, the UAE and the wider GCC, with an office in Edinburgh.

WHAT WE DO

From first interview to shipped screen.

Product discovery

Clarify the customer, business model, operational requirements and technical constraints before turning everything into screens.

  • Stakeholder interviews
  • Existing-product audit
  • Competitor review
  • Workflow mapping
  • Value proposition
  • Product scope

User research

Understand the people using the product. We use the research method appropriate to the decision rather than running workshops for their own sake.

  • Agents
  • Travellers
  • Travel managers
  • Operations teams
  • Finance users
  • Administrators

UX architecture

Design the structure underneath the interface.

  • User journeys
  • Information architecture
  • Task flows
  • Wireframes
  • Prototypes
  • Feature prioritisation
A designer's desk with architectural sketches, markers and a laptop

From prototype to production

Our designers work closely with engineers so the system that ships matches the product that was designed.

Explore custom engineering
HOW AN ENGAGEMENT WORKS

From discovery to production.

  1. 01

    Discover

    Stakeholder interviews, an audit of the existing product and workflow mapping clarify the customer, the business model and the constraints.

  2. 02

    Structure

    User journeys, information architecture and task flows become wireframes and prototypes, with features prioritised.

  3. 03

    Design

    Typography, colour, components and interaction states become one system, in English and Arabic, including accessibility.

  4. 04

    Ship

    Designers work closely with engineers so the system that ships matches the product that was designed.

We choose the research method that fits the decision, not a fixed set of workshops.

THE BACK OFFICE

Design for
operations too.

The back-office interface is often where employees spend most of their day. We bring the same attention to WebAdmin, finance and internal workflows as to customer-facing products.

A laptop on a long desk in a bright office with city views
  • WebAdminOne operational control layerBookings, suppliers, clients, markups, credit, tasks, finance and reporting.
  • FinanceCredit to reconciliationCredit, invoices, statements, payments and reconciliation, with finance users in the research.
  • 6kinds of user, back office includedAgents, travellers, travel managers, operations teams, finance users and administrators.
QUESTIONS

Questions about product design

Can you design in Arabic and English at the same time?

Yes. We design English and Arabic as two first-class experiences. RTL affects more than text alignment: navigation, icon direction, data hierarchy, spacing, motion and component behaviour must all be considered. Our booking products support eight languages, with full Arabic RTL.

Do you design back-office and internal tools, or only customer-facing screens?

Both. The back-office interface is often where employees spend most of their day, so we bring the same attention to WebAdmin, finance and internal workflows as to customer-facing products.

What happens before any screens are drawn?

Product discovery. We clarify the customer, business model, operational requirements and technical constraints through stakeholder interviews, an existing-product audit, competitor review, workflow mapping, a value proposition and product scope.

How much research does a project need?

It depends on the decision in front of you. We use the research method appropriate to the decision rather than running workshops for their own sake, and we research with the people who use the product: agents, travellers, travel managers, operations teams, finance users and administrators.

Will what ships match what you designed?

That is the aim. Our designers work closely with engineers so the system that ships matches the product that was designed. If you also need the build, see our custom engineering service.

Can you create a design system for our product?

Yes. We create interface systems that remain coherent as the product grows: typography, colour, components, data tables, forms, responsive behaviour, interaction states and accessibility, with light and dark requirements where appropriate.